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Screening potential clients sounds rather clinical, a bit like screening for a disease.

Truth be told, D clients are like parasites.  They can be painful, demand attention, drain your energy, query your bills and if they refer you work - breed more parasites.  Most significantly, they’ll damage your brand, morale and culture. Unlike the pa...
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I’m a firm believer that everyone comes to work to do a great job - initially anyway.  So why do businesses have poor performers?  Likewise, why do team members find it difficult to deal with conflict in the workplace; that difficult client or demanding boss? To ...
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Business Story Books tell a compelling, authentic and fluid story. Both content and form are important in delivering an informative and inspiring story that promotes brand awareness....
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How to write your 'About Us'

September 11, 2016
Your website is an important marketing channel to create awareness and generate leads. Use this platform to tell your business's story and engage your audience. It's your opportunity to convey personality and culture, to demonstrate why people will enjoy working with you and...
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